Small businesses do not need PR: here’s why you’re wrong
As a small or medium business owner, your priorities are: finding new clients, recruiting new people in your team, boosting your sales, and overall, supporting your business’ growth. How Public Relations, something that is rather the luxury of big companies, could help you do all of that? Does it have to be necessarily costly and complicated?
What is Digital PR and why should you embrace it?
Internet search is now driving client choice and social media are now marketers' favorite promotion channels. If you want your public relations activities to be effective, conquering the internet and using digital technologies should be at the core of your new PR strategy. We tell you how your brand can turn to Digital PR for better and more creative communication with your audience...